We are LUCID

Who we are

Lucid is a company of like-minded professionals, with well-matched skills and experience in developing and delivering effective communications and marketing. Based in Inverness and Glasgow, our backgrounds vary from public and media relations, through internal, external and specialised government communications to advertising, sales, events and commercial management. We are equally at home with business, consumer or general public campaigns, from the private or public sectors, and we can manage every aspect, from strategy development to implementation and results measurement.

What we do

We help you achieve your business objectives by ensuring that the vital communications aspects of your work do their job. We do this for our public sector agency clients, commercial businesses in sectors from information technology to energy, and also voluntary and charitable organisations.  To this end, we devise and run influential public relations activity, impactful design and content for web and print media, penetrating advertising and sales activity, and memorable events. Often, these approaches are used in combination for compound effects.

Why we are good at it

We work to not only understand the communications challenge but also its relevance to your business aims, and the nature of your target audiences or customers. Then we work with you to devise and deliver the best, integrated solutions. Yardsticks for success are agreed also, so that communications activity ‘milestones’ and outcomes ensure strong focus and clear measures. Our team’s know-how, from direct experience in corporate communications, commercial business development and the media, defines our success and yours.

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